For Karmann / Eura Mobil, we realized a joint exhibition presence for the first time at Caravan Salon Düsseldorf. Across 768 m², a spacious brand environment was created that deliberately gives the vehicles plenty of room while presenting both brands in a clear and high-quality setting.
The motorhomes themselves are at the heart of the concept. The open stand architecture creates clear sightlines, generous circulation areas and intuitive visitor guidance. This allows the vehicles to be experienced from different perspectives and their details to be explored at leisure.
Brand surfaces, communication areas and architectural elements provide clear orientation and ensure that Karmann and Eura Mobil remain highly visible even from a distance. At the same time, dedicated areas create space for consultation, personal conversations and direct interaction with visitors.
The result is a spacious exhibition presence where product presentation, brand impact and quality of stay come together to form a coherent overall experience across 768 m².
Caravan Salon Düsseldorf is one of the key meeting points for the international caravaning industry. For Karmann / Eura Mobil, it provides a major stage for products, brands and personal consultation. Our goal was therefore to structure the 768 m² space so that the vehicles remain the clear focus, both brands are visible from afar and visitors are guided intuitively through the stand.
